Program Overview

The business landscape in India is currently more dynamic than ever, requiring family-managed businesses to embrace and adapt to professional management practices to thrive in this dynamic environment. The Post Graduate Certificate in Family Business Management has been created with the specific purpose of educating and empowering owners and top-level management of family businesses in India. It equips them with the knowledge and skills to comprehend the contemporary business environment, address functional aspects, identify emerging growth opportunities, and formulate strategies for expanding their businesses successfully.

Course Content

  • 1. Managing Money

  • Financial Reporting and Analysis Concepts

  • Cost Management Concepts

  • 2. Managing People

  • Understanding Self

  • Leadership

  • Handling Conflicts

  • Negotiation Skills

  • 3. Managing Customers

  • Marketing Management Fundamentals

  • Delivering Value to Customers

  • Digital and Social Media Marketing

  • 4. Managing Business Operations

  • Lean Management

  • TQM, JIT

  • Service Operations

  • Supply Chain Management

  • Environmental Forces and their Impact on Business

  • Understanding Macro and Microeconomics

  • Evolution and Growth of Family Business

  • Corporate Governance and Business Ethics for Family Businesses

  • Crisis Management

  • Value Drivers

  • Succession Planning

  • Corporate Finance Concepts

  • Fund-raising from Multiple Sources to Grow Business

  • Private Equity, Venture Capital, and Corporate Valuation

  • Financial Planning and Wealth Management

  • Entrepreneurial Success and Innovation

  • New Business Ideas, Evaluation, and Implementation

  • An Introduction to Intrapreneurship

  • Establishing and Managing a Start-up

  • Challenges Entrepreneurs Face and Addressing Those Challenges

  • Innovation and Corporate Strategy

  • Design Thinking for Growth Strategies

  • Developing a Global Mindset

  • Internationalization of Business: Taking your Business Global

  • Building Skills for Global Business

Course Details

Mode of Study

Live Online with Campus Exposure

Class schedule

Sunday: 03:30 p.m. – 06:30 p.m

Campus classes

Two campus visits of 5 days each at IIM Calcutta

Duration of the Program

12 Months

Who this program is for?

  • The owners/scions of family-managed businesses

  • Senior Managers who report to the owners of family-managed businesses

Eligibility Criteria

  • Bachelor’s degree (10+2+3 or 10+2+4) or equivalent; or 2-year Master’s degree or its equivalent from institutions or universities recognised by UGC/AICTE/AIU/DEB

  • Must be an owner/scion of the family-managed business

  • Member of the top management who reports to the owner of the family-managed business. Also, he/she needs to have minimum 10 years of work experience

  • Final selection will be done by IIM Calcutta

Selection Criteria

The selection will be based on candidate’s overall profile evaluation – educational qualification, allied experience, Statement of Purpose – subject to meeting eligibility criteria

Does this program comes with Alumni Status?

Yes

Important Dates

Application Deadline 22nd Oct 2023
Program Start Date 7th Jan 2024

Fees Details

Application Fees INR 10,200
Application Processing Fees INR 15,000
Program Fees INR 4,40,000

Fees Notes

Taxes will be additional as applicable. All fees will be collected by Times Edutech and Events Limited (TEEL). Processing Fee contains ₹10,200 towards Application Fee and ₹4,800 towards the total course fees. Processing Fee of ₹15,000 is refundable in case the participant’s profile is rejected by IIM Calcutta. In case the applicant's profile is rejected then the initial amount paid at the time of registration shall be refunded, subject to a deduction of ₹2,500 by way of administrative charges. Any extra payment due to any change in any of the applicable taxes during the tenure of the programme will have to be borne by the students. This is with reference to the refund of the Processing Fee. Please note that the Processing Fee shall not be refunded in the following circumstances: In case the candidate rejects the offer issued by the Institute; and In case the application is rejected due to submission of incomplete documents and/or providing incomplete information and/or eligibility criteria not fulfilled.

Sample Certificate

Key points about this program.
  • Contextually designed 12-month programme for family business owners

  • Two campus immersion modules of 5 days each

  • Helps adapt professional ways of strategising, managing, and growing business

  • Focus on real business use cases

  • IIM Calcutta Executive Education Alumni status

Apply By: 22nd Oct 2023
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About the Institute

The Indian Institute of Management Calcutta (IIMC) is a public business school located in Kolkata, West Bengal, India. It was the first IIM to be established in India and is consistently ranked as one of the top management institutes in the country and Asia. IIMC offers various postgraduate, doctoral, and executive education programs in management. The institute is known for its rigorous academic curriculum, case-based learning approach, and strong industry connections. It has a diverse student body and faculty, and a strong alumni network consisting of successful business leaders and entrepreneurs.

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